Cassandra Salisbury

Founder @ Cassified Consults

Business Strategist — Specializes in aligning business goals with strategic planning. Builds teams with the ability to deliver high impact results. Focuses on internal, customer and industry research and data collection to inform strategic program decisions.

Operations Expert – Deep knowledge and experience in program, project and launch planning. Expert in assessing the uniqueness of a team and cater to their strengths in organizational operations.

Marketing Specialist – Builds sustainable marketing systems while enabling creative content to thrive. .Inspires creative teams to focus on what will be most impactful for audience, reach and growth. Specializes in developing content strategies to increase engagement, conversion and brand awareness.

Player Coach – Over 15 years of team and contractor management experience. Believes in unified planning, shared goals and trust with autonomy as a catalyst for company success.

Additional Skills: program development, sales strategy, event strategy, product development, team culture

Cassandra Salisbury
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Past Editions



Diversity panel: Are we inclusive yet?

"Are we inclusive yet?" is the Diversity Panel debate featuring Cassandra Salisbury, Anna Bernardi, Carmen Hernandez Andoh and Eleanor McHugh.

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